Associate Store Director, Boston
Company: Glossier
Location: Boston
Posted on: April 3, 2026
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Job Description:
Overview We are a people-powered ecosystem, brought to life by
engaging online and offline experiences. In 11 years, we have built
an iconic brand that goes far beyond beauty. Our brand is built on
trusted emotional connection, empathy, and consistency in how we
show up for people every day. We are woven into everyday moments of
people’s lives, becoming part of their routines, their
self-expression, and their confidence. We are defined not just by
what we make, but by how we make people feel and the relationships
we build over time. Our north-star values are to be Human, Curious,
Playful, and Helpful. We are driven by a shared mission to become
the Most Loved Lifestyle Brand in the World. Our store leaders will
help drive our people-first employee experience philosophy rooted
in authenticity, integrity, inclusion, equity, and empathy. As an
Assistant Store Director, it’s your job to lead, inspire, and
develop a best-in-class team to create inspiring and exceptional
customer experiences, and help set the tone for the store team as
they help customers discover and deepen their connection with
Glossier throughout their visit and beyond. As an experienced lead
with a hospitality mindset, you foster and maintain a safe,
equitable, and inclusive environment for both store teams and
customers, while providing support to the Store Director in
executing all people and business objectives. Finally, acting as a
people advocate and constant presence on the floor, you will help
create an environment in which employees can develop their full
potential, fulfilling all core talent competencies and embodying
our company values. Not new to the Glossier team? We welcome your
application! Many of our Corporate Retail team members have joined
within the last year and we would love to hear from you to get to
know you (or get reacquainted). Please submit your candidacy for
consideration! As part of the store’s leadership team, you will be
fully immersed in the development of the store’s talent culture,
with direct impact to the employee and customer experience.
Performance expectations include but are not limited to the
following: Team Leadership Drive a culture anchored in our
people-first employee experience philosophy rooted in authenticity,
integrity, inclusion, equity, and empathy. Deeply understand,
model, and coach Glossier’s mission, vision and values: Devoted to
the Customer, Inclusive, Curious, Courageous, and Discerning.
Partner with the store’s leadership team and HR Generalist to drive
an inclusive and equitable talent acquisition strategy, and
actively work in building a continuous candidate pipeline. Develop
and empower the store’s team by providing effective and frequent
coaching, feedback, recognition and encouragement. Support an
inclusive and equitable work environment and uphold our Code of
Conduct and commitment to a work environment that is free from
discri mination, harassment, bullying, and intimidation. Support
the efforts of creating a culture of clear and open communication
with your team, ensuring all team members are equipped with
information they need to thrive and effectively share feedback,
ideas, and concerns. Support and drive the store’s recognition
initiatives, in partnership with the HR Generalist, fostering a
work environment of collaboration, camaraderie, and fun — joy is
our language! Serve as a deeply knowledgeable advocate for our
product philosophy and portfolio, and inspiring and coaching your
team to facilitate customer-led discovery journeys. Identify areas
of potential growth within your teams and coach accordingly to
strengthen and further develop these in alignment to core
competencies and performance expectations. Promote, participate,
and drive the completion rate of all Glossier training initiatives.
Customer Experience Leadership Model and coach Glossier’s customer
experience principles, ensuring consistently memorable and
inspiring customer experiences. Develop and support a culture of
accountability for expected service levels, coaching to performance
standards, maintaining a constant presence on the floor and
facilitating ongoing and constructive feedback. Support the testing
and implementation of new customer experiences in collaboration
with HQ teams to innovate on the Glossier retail experience.
Identify key customer trends and requests; communicate effectively
to Store Director and relevant corporate partners to support
continuous improvement and innovation of the Glossier retail
experience and product assortment. Monitor and analyze customer
feedback, working with your Store Director and fellow Associate
Store Directors to develop and implement customer experience
strategies. Spend at least 60% of your time throughout the week on
the sales floor, working directly with customers and your team,
working at least 3-4 Manager on Duty (MOD) shifts per week.
Business Leadership Analyze business results, in partnership with
the Store Director, to identify strategies to improve overall store
operations and drive results. Create effective and strategic team
schedules to support the customer experience and meet payroll
targets. Develop operational knowledge and ultimate mastery of the
assigned Division of Responsibility (DOR). The assigned DOR can be
one of the following: Product (the product knowledge champion at
the store, supporting the team’s efforts in becoming well-versed in
the entire product assortment and new launches and provides support
to all product training initiatives); Customer Experience (the
coach on the fulfillment of Glossier’s service fundamentals in
providing magical and memorable experiences to our customers);
Logistics (the go-to expert on all inventory logistics, overseeing
the efficient flow of inventory into the store, and serves as the
store’s Safety Captain); Visual Merchandising (responsible for the
adherence of all visual merchandising standards); Operations (owns
the operational processes of the store, managing supplies and
equipment, and serves as the retail tech subject matter expert); or
Partnerships & Facilities (maintains close connectivity with
corporate teams, ensuring there are direct lines of productive
communication and collaboration between the store team and company
headquarters partners). After a defined period of time, Associate
Store Directors will rotate DORs to facilitate well-rounded
expertise in all areas of the operation. Serve as the store’s
champion within the assigned Division of Responsibility, developing
and executing specific initiatives that will help drive a more
efficient operation in performing to business objectives and goals.
Participate in the management of the store’s budgets, in
partnership with the Store Director, to ensure operational SOPs are
followed consistently in order to support customer, team, business,
and compliance goals. Deliver on Glossier’s unique retail
experience philosophy, optimizing first and foremost for excellence
in customer experience, and in turn driving the operational and
financial results that follow. Qualifications 3 years of experience
leading teams in a fast-paced retail or hospitality environment.
Demonstrated experience in growing highly capable, diverse teams
and investing deeply in the development of managers and team
members. Experience in promoting a people-first employee culture,
fostering an engaging, welcoming, and inclusive environment.
Demonstrated ability to employ outstanding communication practices
that are ongoing, clear, and structured, promoting transparency,
accountability, and understanding of performance and business
expectations. Proven ability to motivate and inspire teams,
maintaining high levels of engagement and strong employee morale.
Demonstrated ability to show empathy and understanding while still
driving action. Desire and willingness to roll up your sleeves and
jump in when the situation requires it. Track record of delivering
measurable financial, operational, and customer experience results.
Ability to make difficult tradeoffs, balancing short- and long-term
objectives in pursuit of business vision and goals. Desire and
willingness to roll up your sleeves and jump in when the situation
requires it. Passion for building exceptional, detail-oriented,
customer and employee experiences. Passion for beauty as a conduit
for connection and personal narrative; excitement for creating
environments and experiences that celebrate everyone’s unique
beauty journey. Ability to work a flexible schedule, including
evenings, weekends, and holidays required. Highly skilled in
defining and executing operational efficiencies a plus. Experience
in a scaling/start-up environment and testing new experiential
concepts in a customer-facing environment a plus. Click here to
view the candidate privacy policy under FAQ's We are an Equal
Employment Opportunity (“EEO”) Employer. It has been and will
continue to be a fundamental policy of Glossier not to discriminate
on the basis of race, color, creed, religion, gender, gender
identity, pregnancy, marital status, partnership status, domestic
violence victim status, sexual orientation, age, national origin,
alienage or citizenship status, veteran or military status,
disability, medical condition, genetic information, caregiver
status, unemployment status or any other characteristic prohibited
by federal, state and/or local laws. This policy applies to all
aspects of employment, including hiring, promotion, demotion,
compensation, training, working conditions, transfer, job
assignment, benefits, layoff, and termination.
Keywords: Glossier, Arlington , Associate Store Director, Boston, Retail - All , Boston, Massachusetts